Pedro Arnaud

He joined MassIdeas in April 2008 as media monitoring executive, responsible of the daily monitoring, review and analysis of all publications generated by the agency for its various clients, as well as coordinating external media monitoring agencies hired by the clients.  He also is responsible of identifying media outlets and opportunities for all the accounts
 
He is a Communications graduate from the Universidad Veracruzana in Xalapa.  As a student he also participated in different student associations and in the organization, logistics coordination and PR activities for different school congresses and events.
 
He has also worked as independent PR and event consultant for fashion cocktails and musical concerts such as for the Motel pop rock group, as well as Sigma group and its record production “To live in you”.  Other activities include coordination of expressarte, a cultural event; the 2nd PR Congress Xalapa 2004; advertising and communication efforts for the International University Book Fair (FILU), for Publivoros Veracruz, and for the 60th Legislature of the State of Veracruz.
 
Pedro has academic experience from the Hispano-American University Euro, where he taught advertising creative design classes, and as designer for “dimension 4” magazine.
 
He also specialized in advertising creativity at Underground, Argentina 2007.